While hijabi fashion has always existed, female muslim social media influencers have helped bring it it to the forefront. And major design houses and fashion magazines are taking notice. The trend has seen the likes of Versace, Dolce & Gabbana, and Max Mara release ‘modest clothing’ fashion lines. It is estimated that Islamic fashion is one of the fastest growing with Turkey leading the pack in spending. Al Jazeera reports that the trend will be worth about 361 billion by 2023. Locally, muslim fashionistas are not being left behind and their well curated pages, impeccable makeup and stylish looks are #winning.
Here are five Kenyan hijabi fashionistas that are finessing the influencer game.
1. @LittleNomad
Focussing on fashion, travel and skincare, Yasmin’s Mohameds style is chic and minimalist with a touch of colour.
2. @IkranOmar
Ikran Omar’s boho chic style is cheerful and colourful, and she always deliver’s with the bright lippy.
3. @PilgrimChic
Architect, writer and Youtuber, Fatma is force to reckon with, her page is a delightful rabbit hole of fashion and inspo
4. @ThisisDida
Dida loves her neutrals and her page is wonderfully curated to showcase her style and beliefs.
5. @Ya7ska
Young and sophisticated, Yasmin’s style is fun and refreshing.